Disaster Relief Donations
Since our founding in 1913, we’ve been an ally to communities and governments in times of need, including health crises and natural disasters, starting with World War II, when bleach was used to disinfect wounds, neutralize enemy gases and purify water.
Today, bleach is one of the most requested items in times of disaster, next to water. Whether it’s for pandemics such as Ebola or COVID-19, or natural disasters such as hurricanes and earthquakes, we make product donations to help with recovery, largely through our primary disaster relief partner, the American Red Cross.
We’re proud to have supported the American Red Cross for over 50 years and to be a member of its Annual Disaster Giving Program with financial donations in excess of $17 million, countless in-kind donations, grants and employee support. We were honored to be named the 2020 Red Cross Gala Philanthropic Company of the Year.
Here are some ways The Clorox Company Foundation and our brands supported victims of natural disasters in fiscal year 2023, in addition to our ongoing contributions of Clorox Disinfecting Wipes, Clorox Bleach, Glad Trash Bags and other disinfecting products to the American Red Cross throughout the year:
- The Clorox Company Foundation awarded a $200,000 grant to support the American Red Cross’s Home Fire Financial Assistance Program, which addresses the immediate needs of home fire survivors — from lodging to clothing to the replacement of prescriptions.
- After a severe hurricane season in 2022, our CloroxPro business joined forces with AmeriCares and Feeding America to donate numerous truckloads of disinfectants to impacted communities in Kentucky and Florida.
- We provided ready-to-use bleach products to residents in Mississippi after the Pearl River flooding damaged water infrastructure.
- Following a devastating magnitude 7.8 magnitude earthquake that struck Turkey and Syria in 2023, the Clorox Europe team contributed to the Disasters Emergency Committee.
We also continue our longtime support of schools, food banks and other nonprofit organizations that serve communities in need.
The fair market value of our U.S. product donations alone amounted to $44.5 million in fiscal year 2023.