Thriving communities

Supporting healthy communities

Supporting healthy communities

Our value of “Do the Right Thing” has grounded and guided us through the decades. One way this comes to life is through our work to support communities. Clorox is committed to protecting and supporting communities, particularly when they need it most. In fiscal year 2020, we provided cash grants, U.S. product donations and cash for cause marketing totaling more than $25 million to support public health and communities where our employees live and work. We pledged an additional $2.5 million to programs that promote racial justice.
 
We remain committed to being there for our communities because when a community is healthy, so are its people.

The Clorox Company Foundation

The Clorox Company Foundation

The Clorox Company Foundation’s mission is to foster healthy and inclusive communities so people can be well and thrive. Since its inception, the foundation has awarded cash grants totaling nearly $130 million to nonprofit organizations in the San Francisco Bay Area and other communities in which the company operates.

Employee volunteerism and workplace giving

Employee volunteerism and workplace giving

Clorox employees are at the heart of our philanthropy. They generously contribute their time, money and passion to causes important to them — and Clorox rewards employees’ efforts by matching their donations and contributing cash to organizations where they volunteer the most.
 
In calendar year 2019, employees donated nearly 102,000 hours of their time to hundreds of local nonprofits, a financial equivalent of $2.8 million.

Product donations

Product donations

Since our founding in 1913, we’ve been an ally to communities and the government in times of need, including health crises and natural disasters, starting with World War II, when bleach was used to disinfect wounds, neutralize enemy gases and purify water. And whether it’s wildfires, Ebola outbreaks, hurricanes or the recent COVID-19 pandemic, we make product donations to help with disaster-relief efforts and to support schools, food banks and other nonprofit organizations that serve communities in need, many of which are places where our own people live and work.

This past year, The Clorox Company Foundation and our brands focused our product donations to provide relief efforts in the fight against COVID-19. Through our partnership with American Red Cross, we supplemented our cash donations with Clorox® disinfecting wipes and bleach.

In addition to supporting communities through donations to national public health organizations, we also directly help people in the communities where our employees live and work. Clorox regional offices and plants supported the communities of Rogers, Arkansas; Sunrise and Palm Harbor, Florida; Houston, Texas; Parsons, West Virginia; Kennesaw and Alpharetta, Georgia; and Willowbrook, Illinois, giving more than 25,000 canisters of Clorox Disinfecting Wipes to local fire, police and emergency services. And our brands donate directly to organizations aligned with their purpose. For example, Clorox’s Better Health division, which includes Rainbow Light and RenewLife brands, gave $4.1 million worth of product to Feeding Florida, a division of Feeding America.

The fair market value of our U.S. donations alone amounted to $13.4 million in fiscal year 2020.

Cause marketing partnerships

Cause marketing partnerships

Through cause marketing campaigns, we make cash and product donations to nonprofit organizations in support of causes that are consistent with our brands’ purposes. During the 2020 fiscal year, we made more than $2.4 million in cash donations to support such initiatives.

Clorox donated $100,000 to a partnership with the American Red Cross to advocate for emergency preparedness kits during National Preparedness Month.

The Rainbow Light brand contributed $25,000 to the Black Women’s Health Imperative and initiated a longer-term partnership with the organization to help address medical issues affecting the 21 million Black women and girls in our nation.

At the onset of the COVID-19 pandemic, Burt’s Bees supported frontline and vulnerable populations with more than $1.5 million in grants to Duke-Durham Covid-19 Recovery Fund, United WayHabitat for Humanity, and local communities, as well as personal care product donations through Donate Beauty. To support the LGBTQ+ community, it donated $20,000 to the LGBTQ Center in their hometown of Durham, North Carolina.

Clorox is proud to support teachers and communities in need and donated $150,000 to DonorsChoose to provide the supplies and tools needed to create a creative space to learn.

Pine-Sol partnered with ESSENCE on the “Build Your Legacy” contest, which invested in Black businesswomen creating a positive impact in their communities. The winning entrepreneur received $100,000 and six months of business coaching to help scale her impact.

Pine-Sol created Pine-Store, an online shop selling Pine-Sol-branded merch and apparel. 100% of proceeds from the store are donated to digitalundivided, an organization that supports economic growth in Black and Hispanic communities. Through the success of the Pine-Store and the “Build Your Legacy” contest, Pine-Sol has been able to donate over $500,000 to support Black female entrepreneurs.

Clorox donated $50,000 as the official cleaning sponsor for Humble Design, an organization that serves individuals, families, and veterans emerging from homelessness by transforming empty houses into welcoming homes.

The Rainbow Light brand donated $25,000 to the NAACP Legal Defense Fund to confront systemic racism and advance social justice in the U.S. Burt’s Bees supported the black community’s movement for justice and equality by donating $100,000 to the NAACP Legal Defense Fund and local organizations including Village of WisdomSpirithouse, and Communities in Partnership.

As part of the Change for Nature campaign, Burt’s Bees donated $10 per pledge for the first 15,000 pledges, for a total donation of $150,000, to the National Geographic Society.

As part of their official partnership with Operation BBQ Relief (OBR), which provides meals to displaced residents and emergency personnel during times of natural and other disasters, Kingsford committed product, volunteers and financial support to OBR’s disaster relief efforts, as well as the BBQ Basics tour and the Always Serving Project, which connects and inspires communities to use barbecue as a way to come together. Additionally, Kingsford provided $250,000 of financial assistance to 25 local BBQ joints across the country, each of which received $10,000 with no strings attached, to use as they pleased in supporting their restaurants, employees and/or communities.

To help support sanitation workers and their families, The Glad brand worked with the Solid Waste Association of North America (SWANA) to create the Sanitation Worker Support Fund. The donation of $210,000 to this fund provides financial assistance to sanitation collection workers impacted by COVID-19.

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