Reaffirming our Purpose

Clorox is a health and wellness company at heart, and our purpose reflects our belief that we make a meaningful and positive impact on the world around us. Because of who we are and what we do at Clorox, we have the exceptional opportunity to make that happen.

Our purpose isn’t new, we’re just putting words to the commitments and passion we live when we are at our best. Our purpose is what makes us Clorox, and it’s what makes us proud to come to work each day.

We champion our people to be well and thrive.

Championing people starts with the health and safety of our employees. It means building workplace culture that celebrates diversity and enables everyone to stretch, grow and do their best work. We have built a culture where everyone can bring their authentic, whole self to work every day.

We champion consumers to be well & thrive.

Championing people to be well and thrive also applies to the consumers we serve. Our products make the world around us and the spaces in our homes and outside of our homes healthier, cleaner and safer. They strengthen bodies and minds, and help people care for themselves and the people and pets they love. Our brands bring people together and make life a little more joyful. It’s why people love us. When our consumers are well and thriving, we are.

We champion the people in our communities.

​​​​​​​Our purpose also drives us to champion the people in our communities. It’s why we’re committed to bringing our communities together, to raise them up by supporting equality, equal opportunity and equal justice. And we want to make the planet healthier for everyone, in every corner of the world, with clean air, pure water, and unpolluted places where we live, work and play. It’s about improving people’s health and well-being, and ultimately participating in the important work of making us better as a society.

We genuinely live our purpose and our values in everything we do. Every single day.