Responsibility
Burt’s Bees Social Responsibility Report Takes Lessons from Bees
This post was written by Paula Alexander, director of Sustainable Business for Burt’s Bees and president of the Burt’s Bees Greater Good Foundation. Authenticity, transparency and sustainability are important strands of the Burt’s Bees brand DNA. We bring this to life through the “% natural” indicator on our labels and through our Sustainability Report. On June 24, Burt’s Bees released its last corporate social responsibility report. Because our official data and reporting is now covered by the award-winning Clorox integrated report, we have fewer constraints on our reporting format and can focus on our progress against goals, our strategic priorities and what’s…