Product Sustainability
When we formulate and manufacture Clorox® products, we keep you and our planet in mind. We conduct environmental safety assessments to help ensure our products will be safe for the environment when used as directed. These evaluations include such things as biodegradation and bioaccumulation, and impact on septic systems, aquatic life, birds, and other wildlife. We’re also constantly working on more efficient, sustainable solutions for our product packaging that include using recyclable or compostable materials.
For instance, it might surprise you to know that the lifecycle of our namesake Clorox® bleach, one of the world’s most effective and inexpensive disinfectants, starts and ends with sodium chloride, common table salt. Brita® filters provide great-tasting water without the plastic waste from bottled water. Glad® ForceFlex® trash bags are made in a way that we’re using one million pounds less plastic per year compared to our original trash bags. Burt’s Bees® earth-friendly products have set a high bar in natural personal care. The Kingsford® Products Manufacturing Company is an industry leader in environmental controls and sustainability for charcoal manufacturing.
For more information on the environmental sustainability of our product portfolio, please click on the links below:
Concentrated Clorox 2 Stain Fighter and Color Booster
Clorox 2® Stain Fighter and Color Booster was relaunched with a 2x concentrated formula in 2008. This reformulation results in approximately a 54 percent water reduction (saving over 7.7 million gallons/year), a 36 percent resin reduction (saving over 2.4 million pounds/year), and a 46 percent corrugate reduction. We also estimate that about 160,000 gallons of diesel are saved annually on shipping this smaller product.
Clorox’s Cat Litter Brands Move from Plastic Pails to Bags and Boxes
In 2010, our cat litter product lines moved from plastic pails to more sustainable cartons and bags, which is a great win for both the consumer and the environment. These newly designed packages are easier to handle, pour from and store, while also saving almost 6 million pounds of resin per year.

